“We stand with March For Our Lives and the fearless students across the country who demand that their lives and safety become a priority,” the company told Women’s Wear Daily. “We have all been directly or indirectly impacted by these senseless tragedies, and Gucci is proud to join this movement with a donation of $500,000."
While various companies have split ties with the NRA, Gucci is the first to publicly donate to the fight for gun-control. This donation has sparked many Staples students’ attentions. Bryce Wood ’19 hopes that other companies follow in Gucci’s lead and help to improve gun laws. “Now that one big name brand has donated, hopefully it will inspire more, too,” Wood ’19 said.
Not only did the Gucci team donate to the cause but they also walked in Washington to further their support. Jamie Spector ’18 appreciates the involvement and dedication that Gucci has put in. “I am also going to the march and I’m happy Gucci will be there, too,” Spector ’18 expressed. “It’s really exciting that this fight is no longer just in the hands of kids.”
Alessandro Michele, the creative director of Gucci, stated, “I am truly moved by the courage of these students. My love is with them and it will be next to them on March 24.” Michele added, “I am standing with March For Our Lives and the strong young women and men across the United States who are fighting for their generation and those to come.”